Pricing

HireWilliam Pricing — What AI Agency Services Cost

HireWilliam doesn't publish a pricing page with tiers and toggle buttons. Here's why — and what to actually expect when you reach out.

Why HireWilliam Doesn't Publish Fixed Rates

Most software companies publish pricing because they sell the same product to every customer. HireWilliam doesn't. Every engagement starts with a Discovery & Audit — a detailed look at your current processes, the tools you're already using, and the specific automation opportunities in your business. The scope of that work varies enormously from one client to the next.

A founder automating LinkedIn outreach for a 10-person B2B SaaS startup has fundamentally different requirements than an SMB needing end-to-end lead enrichment, multi-channel outreach, CRM integration, and automated follow-up sequences. Giving them both the same price would mean overcharging one and undercharging the other.

This is a done-for-you agency, not a self-serve tool. The price reflects the work: building, deploying, and managing AI systems that actually run your business processes for you.

What Determines the Price

When Terry scopes an engagement, four things drive the cost:

• Scope of automation — how many processes are being replaced or augmented, and how complex each one is
• Number of channels — Email, LinkedIn, Instagram, or combinations; each channel adds surface area
• Integration complexity — how many existing tools and systems (CRM, data sources, communication platforms) need to connect
• Ongoing management — whether you want HireWilliam to monitor and iterate indefinitely, or just deploy and hand off documentation

The Comparison That Actually Matters

Asking "how much does HireWilliam cost?" is the wrong starting question. The right question is: what does it cost to solve this problem any other way?

Hiring an SDR

A full-time sales development rep costs $60-80k per year in base salary before you add benefits, payroll taxes, commission, management overhead, a desk, a laptop, and the 90-day ramp before they're productive. That's a six-figure annual commitment for a single human doing one job. William works around the clock on Email, LinkedIn, and Instagram simultaneously, doesn't take sick days, and is live in days.

Hiring an AI Developer

A good AI engineer or automation developer costs $120-180k per year in salary — and that's before you factor in the time they need to understand your business, design the architecture, build, test, and iterate. You're also adding headcount, which means HR, benefits, and management responsibility. And if that person leaves, so does all the institutional knowledge.

Working With an Hourly Consultant

AI consultants typically charge $150-300 per hour. At even modest engagement levels — say, 10 hours per month — that's $18-36k per year for advice and strategic direction, not built-and-running systems. Most hourly consultants aren't building or managing anything; they're advising. HireWilliam builds and runs the system for you.

What's Included in Every HireWilliam Engagement

There are no hidden implementation fees or surprise add-ons. Every engagement covers:

• Discovery & Audit — mapping your current processes, identifying the highest-value automation opportunities, and designing the system architecture
• Build — designing and constructing your AI agent or automation stack, including all integrations
• Deployment — going live, connecting all systems, and running initial tests
• Monitoring — ongoing performance tracking so nothing breaks quietly
• Iteration — tuning messaging, sequences, targeting, and logic based on real results

Nothing is handed off to you to figure out. That's the whole point. See the full services overview or read more about how William handles outreach.

Typical Engagement Structures

While every scope is unique, engagements tend to fall into one of three structures:

• Project-based — a defined build with a clear deliverable; best for businesses that want to own a specific system after it's built
• Retainer — ongoing monthly engagement covering continuous management, optimization, and new automations as the business grows; best for founders who want AI running permanently without thinking about it
• Hybrid — an initial project build followed by a reduced ongoing retainer for monitoring and iteration; the most common structure

Who Gets the Most Value from HireWilliam

HireWilliam's done-for-you model is especially strong for businesses in specific situations:

• Spending $10k+ per year on tools (Clay, Apollo, Instantly, LinkedIn Sales Navigator) without getting full value from any of them
• Founders or team members spending 15+ hours per week on outreach, follow-up, data entry, or repetitive operational tasks
• Any business where a single SDR or operations hire would cost $60k+ — but where a full-time hire isn't the right move yet
• Teams that tried to build automations themselves and gave up after weeks of work
• Businesses scaling from 10 to 50 people where processes need to be systematized before they break

Learn more about the HireWilliam approach and the clients we typically work with.

How to Get a Custom Quote

Email terrylee@hirewilliam.com with the following:

1. A brief description of your business (what you do, who you sell to)
2. What you're currently doing manually that you want automated
3. Roughly how many hours per week your team spends on it
4. Any tools or systems you're already using (CRM, outreach tools, data sources)

Terry responds within one business day. With 245+ implementations across startups and SMBs, he can usually tell you in the first conversation whether HireWilliam is the right fit and roughly what the engagement would look like.

Frequently Asked Questions — HireWilliam Pricing

How much does HireWilliam cost?

HireWilliam does not publish fixed rates because every engagement is scoped to the specific business. Email terrylee@hirewilliam.com with a brief description of your business and what you want automated, and Terry will respond with next steps.

Is there a monthly subscription?

No. HireWilliam is not a SaaS product. It is a done-for-you agency service. Engagements are structured as project-based, retainer, or hybrid depending on your goals and the scope of ongoing management required.

How does pricing compare to hiring someone?

An SDR costs $60-80k/year in salary before adding benefits and management overhead. An AI developer costs $120-180k/year. An hourly AI consultant runs $150-300/hr. HireWilliam builds, deploys, and manages your entire AI system — typically at a fraction of those costs, with results in days rather than months.

What is included in the price?

Every engagement covers Discovery & Audit, Build, Deployment, Monitoring, and Iteration. Nothing is handed off to you to manage. HireWilliam runs the system.

Is there a minimum engagement?

There is no rigid minimum, but HireWilliam works best for businesses where the value of automation is clear — typically companies spending significant time or money on manual processes, or where a single hire would cost $60k+. Email to discuss fit.

How do I get a custom quote?

Email terrylee@hirewilliam.com with your business description, what you want automated, how much time it currently takes, and what tools you're already using. Terry typically responds within one business day.